Skip to main content

What is Structured Data and Schema in SEO

Hello Readers, 

It's been a while since my last blog, but As I have been in the SEO industry for past 3 years so I wanted to share something about Search Engine Optimization. Lets talk about the Schema.
Schema is one of the most typical thing which irritates many of us while optimizing the website. You can also say it a nightmare, but let us understand it the easier way.

Structured Data & Schema - Gomsi-Techy

Suppose you need a job a very good company, say XYZ Infotech, you have awesome grades, big knowledge of Codes and several things you need to grab that big opportunity. But company asks  reference from someone they can trust about your experience and knowledge. So you get letter of recommendation from some reputed person, which helped to land your dream job sucessfully.

So here does the same job for your website. From you find some beautiful codes regarding your  business which helps Google know about your business nature, your address, reviews, services, work timing, and so many other things which you want Google to know about your business website. This data helps google to find and filter data according to the searches made by the user on Google search page.

Here the data can be used for searches related to local searches. This data also helps Google in giving more accurate searches when it comes to review and ratings, Author, business type, work timings, Offers, Books, Product and description.

What is Structured Data?

Understanding Schema - Gomsi-Techy

In simple words Schema is code snippet which you can add to your website, it helps Search Engine to return more informational data to the user. Search Engines also uses this data to give you data rich data snippets, check this out.
Apple - Rich Data Snippet  - Gomsi-Techy

Google started rich data snippets back in 2009, but in 2012 Google made this code public, so that the developers can integrate the rich data to their website and can help Google to make website more user as well Google friendly.

Is Schema really helpful?

In one word, "Yes", and yes many websites are using it their code. Here are many websites you have been using for so long but never knew that the code that helping you to choose better product is because of Schema or Structured Data.
More specifically the e-commerce websites, blogging websites, local business, actually all those websites you know, even Facebook is using Schema on their page.

So I don't know who is your competitor website, but do check for the schema or structured data on their pages. If they are using, then you will know which Schema can you can use on your website, if no, then dig deep into schema, you will get a code for your need. All you need is a developer to add them to the website. You can also ask me, if you want me to figure that out for your business, just tell me the nature of the business, I will tell you the basic schemas' you can add to the website.

You want to check the schema added to the competitor website. Check them here.

Popular posts from this blog

Everything About Windows 10 Update

Every Windows user is curious about the latest Windows 10 update, but here is something you must know about this update. So here in this article I will tell you Everything About Windows 10 Update. Read carefully there are many surprises for all of you.
Also Read: A Bang new Answer to Google, Bing and Yahoo MoreaboutWindows10: Well the first thing that we all need to understand is that Windows 10 is not free at all. Which means if you are an #WindowsXP user, or if you have cracked your windows to work for you, what we say a "FAKE" windows installed on your PC, you have to buy it. Windows has not revealed the price yet but, you might need to cut $499 almost for Windows 10.
But those who are using Windows 7 SP1, Windows 8 or Windows 8.1, you can upgrade to Windows 10. But this is not straight as it seems. Microsoft has said you can have have this free upgrade only for 1 Year.  And one more thing the Total size of Windows 10 for PC is 3.8GB. but that not you get a downloa…

Enhance Your Memory With Method Of Loci aka Mind Palace

Mind Palace a word I have heard many times, yes before I saw Sherlock Holmes, and I never knew that I was using that one too. But the day I started watching Sherlock Holmes, I wanted to know more about it, and every post on every website was making me crazy to know more. Coz' I write one article in one or two weeks or sometime in months, so wanted something different, which I really wanted everyone to know about. So I chose Mind Palace, So let's begin with what I discovered till now and what I wanted to tell everyone. The Mind Palace If you reading this article, either you already now much about Mind Palace or you are curious to know what is it, and where is it. Or may be you might be thinking that you missed something very important if you haven't watched Sherlock Holmes. Well yes if you haven't watched Sherlock Holmes, you must watch it. Ok, coming back to the topic, Mind Palace. Enter the Mind PalaceMind Palace is a beautiful technique of remembering the everything…

How to Create Secure Passwords and Mange Online Security..?? thing which comes to our mind while creating any online account. What should be the password, is it secure enough, what should be the length... and several other question that start pumping in our mind, while creating a secure password. Always use an Alphanumeric password, with some special characters.Make a Password as lengthy as it can be. (lengthier is the password more time will be taken to breach your account by any professional hacker on earth*).Most importantly, never use any password generator, whether its free or paid.Don't trust your Antivirus softy, there have been several cases when the password and your various info has been leaked by your fav Anti-Virus.When you use any public PC, try to surf internet in Incognito Mode. Now in incognito mode or more commonly known as Private Mode, if by chance you clicked remember me on this pc, you need not to worry, as you close your browser, all your data will also be swiped. :) and nowadays almost all browsers suppo…